Market Demand Analysis - The Next Development Direction of Traditional Bluetooth Speakers

Although AI smart speakers are currently the hottest topic and have attracted the attention of many users, they still cannot completely replace the dominant position of Bluetooth speakers in the market. The reason is that Bluetooth speakers can meet the application needs of consumers in multiple scenarios. They come with lithium batteries, are not bound by power cords, have a compact and portable body, and have a low operating threshold. Simply turn on the Bluetooth switch on your phone to use them, while AI smart speakers require WiFi access and are limited by indoor space, making them unsuitable for outdoor use.

Nevertheless, in the context of the development of voice interaction, AI intelligence, and IoT technology, traditional Bluetooth speakers, which are solely used as external playback devices, are no longer able to meet the diverse needs of consumers. The inevitable direction of transformation for traditional Bluetooth speakers in the future is to provide a simpler user experience, more intelligent content entertainment and life service functions, and truly integrate into every user's life scene.

This is also a question that industry pioneers need to consider. How can traditional Bluetooth speakers break through their own bottlenecks and achieve a qualitative transformation?